BACHELOR OF ARTS IN MULTIMEDIA & MASS COMMUNICATION DEGREE COURSE

SL NO | COURSE CODE | FIRST YEAR: Semester-I | COURSE CODE | FIRST YEAR: Semester-II |
1 | BAMMEC-101 | Effective Communication – I | BAMMEC-201 | Effective Communication – II |
2 | BAMMEC-102 | Foundation Course – I | BAMMEC-202 | Foundation Course – II |
3 | BAMMEC-103 | Visual Communication | BAMMEC-203 | Content Writing |
4 | BAMMEC-104 | Fundamentals of Mass Communication | BAMMEC-204 | Introduction to Advertising |
5 | BAMMEC-105 | Current Affairs | BAMMEC-205 | Introduction to Journalism |
6 | BAMMEC-106 | History of Media | BAMMEC-206 | Media, Gender & Culture |
SL NO | COURSE CODE | SECOND YEAR: Semester-III | COURSE CODE | SECOND YEAR: Semester-IV |
1 | BAMMC EM-3011 | Electronic Media – I | BAMMC EM-4011 | Electronic Media – II |
2 | BAMMC CCPR-302 | Corporate Communication and Public Relations | BAMMC WEM-402 | Writing & Editing for Media |
3 | BAMMC MS-303 | Media Studies | BAMMC MLE-403 | Media Laws & Ethics |
4 | BAMMC IP-304 | Introduction to Photography | BAMMC MMR-404 | Mass Media Research |
5 | BAMMC FCO-305 | Film Communication – I | BAMMC FCO-405 | Film Communication – II |
6 | BAMMC CMM-306 | Computers and Multimedia – I | BAMMC CMM-406 | Computer and Multimedia – II |
THIRD YEAR: SEMESTER – V
SL NO | COURSE CODE | JOURNALISM | COURSE CODE | ADVERTISING |
1 | BAMMC DRG-501 | Reporting | BAMMC DRGA-501 | Copy Writing |
2 | BAMMC DRG-502 | Investigative Journalism | BAMMC DRGA-502 | Advertising and Marketing Research |
3 | BAMMC EJMJ 1B505 | Mobile Journalism and new Media | BAMMC EABB 1502 | Brand Building |
4 | BAMMC EJML 1B508 | Media Laws and Ethics | BAMMC EAAM 1503 | Agency Management |
5 | BAMMC EJWS 1B502 | Writing and Editing Skills | BAMMC 1506 | Direct Marketing and E-Commerce |
6 | BAMMC EJJP 1B507 | Journalism and Public Opinion | BAMMC EADF 1508 | Documentary Ad Film Making |
THIRD YEAR: SEMESTER – VI
SL NO | COURSE CODE | JOURNALISM | COURSE CODE | ADVERTISING |
1 | BAMMC DRG-601 | Digital Media | BAMMC DRGA-601 | Digital Media |
2 | BAMMC DRG-602 | Newspaper Magazine Design (Project) | BAMMC DRGA-602 | Advertising Design |
3 | BAMMC EJCI 2B601 | Contemporary Issues | BAMMC EABM 2602 | Brand Management |
4 | BAMMC EJTJ 2B608 | Television Journalism | BAMMC EAAC 2601 | Advertising in Contemporary Society |
5 | BAMMC EJCR 2B606 | Crime Reporting | BAMMC EAMP 2603 | Media Planning and Bying |
6 | BAMMC EJFNF 2B607 | Fake News and Fact Checking | BAMMC EAEM 2607 | Entertaining & Media Marketing |
ELIGIBILITY:
A Candidate being eligible for admission to the BAMMC Degree Course shall have passed XII std. Examination of the Maharashtra Board of Higher Secondary Education or its equivalent and secure not less than 40% marks in aggregate at one and the same sitting.